Four Search Engines You Should Know About

Posted: April 22, 2010 in Search Engine Marketing, Social Media, Websites
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I found this really cool article on Social Media Explorer written by Monica O’Brien about four search engines that marketers should know about. If you haven’t heard of them, you have to go check them out:

One Riot – this is positioned as the Real Time Search Engine. This website crawls the links that people share on Twitter, Digg and other social sharing services, then indexes the content on those pages in seconds. The end result is a search experience that allows users to find the freshest, most socially-relevant content from across the real-time web.

Wolfram Alpha – this one is my favorite! It is so cool! This site’s long-term goal is to make all systematic knowledge immediately computable and accessible to everyone. They collect and curate all objective data; implement every known model, method, and algorithm; and make it possible to compute whatever can be computed about anything. Users can compute their search engine results, rather than find links that will give them the information.

Book of Odds – this is a research driven content provider.  It is a destination where people come to learn about the things that worry or excite them, to read engaging and thoughtful articles, and to participate in a community of users that share their interests and ambitions. It contains hundreds of thousands of Odds Statements, from the odds of being the only one to survive a plane crash, to the odds of having a heart attack, to the odds of having ever eaten cold pizza for breakfast.

Evri – this is the contextual widgetized search engine. It’s automated content delivery capabilities will help you drive up user engagement, increase page views, and decrease costs. Their platform is designed to help users solve tough problems.

O’Brien’s point is that each of these sites can be used by marketers to help reach company goals and I believe her! Each of these sites will help marketers improve their campaigns whether they are tracking what is being said about their brands in real time or adding a widget onto their site that helps visitors compute data. Check them out!

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