What You Need To Know About Google TV

Posted: May 29, 2010 in Entertainment, Retail, Television, Websites
Tags: ,

The month of May has flown by! During the first two weeks of May, I was focused on final exams and projects to wrap up the spring semester of graduate school at USC.  Then, I took a bit of a break before my summer classes started this week. Since my summer classes are focused on communications research and the business of sports entertainment, I’ll be spending the summer blogging about how social media influences and is influenced by research, entertainment and sports.

But for now, I want to talk about Google TV. On May 20, 2010, Google TV was unveiled, and I can’t wait to get one. It is a television set that attempts to seamlessly integrate the web. Here’s an example of what it looks like:

According to an article on Mashable.com, here’s what we need to know about Google TV:

  • With the Sony television sets, hardware will be integrated.
  • For non-Sony HDTVs, external hardware will use HDMI.
  • Hardware will be available exclusively from Best Buy.
  • Once you buy the hardware, the service will be free.
  • Google TV will eventually integrate with Sony Playstation.
  • Google TV is more robust than web TV or Apple TV; it’s not just a browser or a guide.
  • Instead of a “guide,” you’ll be able to search for and navigate both TV and online content.
  • You’ll be able to download and run Android apps from your TV.
  • You’ll be able to control your TV from your Android mobile device, including voice-activated searches.
  • Required bandwidth will depend on the kind of content you consume, but good performance can be expected from 3MB/s connections.
  • The technology “stack” is the Android OS (2.1 to start) with the Chrome browser.
  • Developers can work on Google TV projects starting today.
  • Google TV will be available to consumers by fall 2010 in the U.S.
  • Aggressive international expansion is planned for 2011.
  • Android Market for Google TV will launch in early 2011.
  • Google TV APIs will be available in early 2011.
  • In summer 2011, Google TV will be open sourced.

Apple also has a version of this type of television set called Apple TV. According to a poll of 2,500 votes taken on Mashable.com, Google won in a landslide. With 58.2% of the vote (1,674 votes), Google TV trumped Apple TV’s 21.5% (617 votes). 11.9% of you (341 votes) said you wanted neither, while a full 8.4% of you (242 votes) actually want both devices.

After seeing Google TV’s introductory video, I’m going to have to side with Google TV. It is going to be so freakin’ cool! Once these television sets are available for purchase, it’s going to be very interesting to see how they affect overall television ratings, page views and the consumption of media in general. I know it’s going to affect all of the above from my perspective. I can’t wait to get my Google TV!

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