Facebook Passes Google in Time Spent

If you didn’t think social media was important, you should now. For the first time in history, the amount of time people spent on Facebook was greater than the amount of time they spent on Google sites in the United States, according to the Business Insider. The period of measurement was August 2010:

Breakdown of Apps on Smartphones

Here’s some cool info from the Business Insider’s chart of the day. Check out these charts from Nielsen analyzing the most popular apps on each Smartphone platform:

Gmail Up 27%

Since I’m a Gmail user, this chart of the day surprised me. It seems that Yahoo’s webmail service has twice as many users as Microsoft Hotmail which is its biggest competitor followed by Gmail. But according to Business Insider’s Chart of the Day from Nick Saint and Kamelia Angelova, Yahoo is losing users. The only major webmail provider that is gaining ground is Gmail, which is up 27% from a year ago. AOL trails the field and is down 20% over the past year.

Funny ‘Girl’ Betty White

After watching Betty White host Saturday Night Live on May 8, 2010, I thought that she looked and acted like she was in her late sixties rather than her true age of 88. She had impeccable timing, was very agile and delivered punch lines better than most comedians on television today.  I only heard her stumble over words twice, but more importantly, she immediately recovered and went on with the scene like nothing happened. That was the 70 years of acting experience talking!

$1 Million In Revenue Each Day?

Getting users addicted to your games is very profitable, according to the Business Insider’s Chart of the Day by Nicholas Carlson and Kamelia Angelova. Zynga, the social gamesmaker behind Farmville, has a revenue run-rate around $600 million, a source close to the company tells us. Another source confirms that Zynga is doing well over $1 million in revenue a day.Check out the chart:

Twitter’s Big Week

All the social media blogs were crammed full of articles about Twitter this week. On Tuesday, Twitter launched its new advertising strategy called Promoted Tweets. According to the Twitter website, users now see tweets that promote their partner advertisers at the top of some Twitter.com search results pages.  Twitter promises their users that these sponsored tweets will be clearly labeled as “promoted” when an advertiser is paying, and that only one Promoted Tweet will be displayed on each search results page. Users can also Reply and ReTweet the Promoted Tweets like regular ones.

We’re Mobilizing

“We are currently going through an infrastructural change in the mobile industry that will set up the next decade of innovation,” said Josh Levison, Practice Lead for Mobile and Gaming at IPG Emerging Media Lab. He was the speaker in our Intro class on Monday, April 12, 2010. I thought that mobile was going to be a big part of how we move forward in business, entertainment and information, but after hearing Josh’s fantastic presentation on Monday, I realize that I didn’t know the half of it!