The Masters IS a Tradition Unlike Any Other

As I watch Freddie Couples on top of the leaderboard at the Masters Golf Tournament at the Augusta National Golf Club this Friday morning, I remember when he won it the first time in 1992. I was the promotion manager at WRDW-TV, the CBS affiliate in Augusta, Georgia who carried the Masters, and it was the biggest week of the year at my station. Since WRDW-TV carried the Masters broadcasts, we would see more viewers that week than any other time of the year. The broadcast of the final round on Sunday was the most watched program of the year, so I was a very busy promo girl during that week!